Account Representative/ Outside Sales (Oahu)

Jul 15 2021
Job Description

At HFA, our company culture is built on a foundation of respect, diversity, commitment and partnership. We are a locally-owned food distributor, in business over 19 years. We specialize in highly perishable foods sourced locally and from the West Coast. Throughout the Hawaiian Islands, we service grocers, clubs, convenience and independently owned stores. We offer free healthcare for our Team Members (and partial subsidy for family members).

The Sales Representative is a full-time position responsible for maximizing the sale of HFA’s line of quality products with retail customers through effective planning, selling, and merchandising. We transform store aisles, end caps, and displays into works of art, from the lowest shelf to the highest shelf. If you are personable, self-motivated, driven, creative, and looking for a collaborative approach to sales - - apply today!


  • Plan time and activities to ensure achievement of company and supplier volume, distribution, display, promotion and shelf sales, and merchandising objectives within the assigned territory.
  • Secure effective presentation to the consumer of all brands represented in accordance with company and/or supplier merchandising standards.
  • Manage deliveries to the routing schedule published by the distribution department; troubleshoot any problems that occur during the order process (for example, out of stock items, special order items, low inventory, etc.).
  • Participate in company functions, promotions, customer visits, and customer events.
  • Attend and participate in general sales and district meetings.
  • Engage in ongoing training sessions.
  • Answer customers' questions about products, prices, availability, and product use.
  • Drive personal vehicle to customer accounts, company meetings, etc.
  • Other duties may be assigned.


  • Strong focus on customer service and proven communication/ interpersonal skills.
  • Experience working in a high-volume environment.
  • Minimum 2-3 years’ experience in merchandising or sales roles.
  • Outside foodservice sales experience a plus
  • Proficient use of MS Office (Word/Excel/Outlook)
  • Access to a reliable operating vehicle to make visits to customers, special deliveries, etc. required. Must maintains Motor vehicle minimum insurance requirements and valid Hawaii driver license.


  • Competitive Pay
  • Free Healthcare
  • 401(k) Plan
  • Paid every Friday
  • Paid Time Off
  • On the Job Training
  • Mileage Reimbursement
  • Flexible Spending Account
  • Employee Assistance Program
  • Employee Discounts (e.g. Gym membership, Cellular service, Legal Assistance plan)

In case you were wondering, here’s a little bit about HFA:   We provide the staples (e.g., baked goods, fresh milk & eggs) and a variety of quality products to our customers throughout Hawaii - the leading clubs, grocers and retailers.  Join us if you like growth in a stable company working alongside happy, enthusiastic team members!