National Account Consultant

 

The National Account Consultant -- Community Rated Group (CRG) and Affordable Care Act (ACA) serves as the primary HMSA driver in managing a defined book of business primarily involving small national employer groups and consultants that support these national groups. The National Account Consultant's primary responsibilities are to develop and execute account strategies to protect market share, promote in-force growth, and secure new business within specific assigned accounts.

 

This position serves as the principal HMSA contact for prospective National Account employers inquiring about small group health plans, and USAble Life product options that are available through HMSA. This position supports HMSA's overall sales and service strategies.

 

The successful candidate will have an in depth understanding of national healthcare trends and employer needs with the ability to align those trends and needs to HMSA product offerings and initiatives.

 

The National Account Consultant services small CRG and ACA groups primarily via the telephone, via e-mail as well as in other written formats. They are responsible for working with key small group decision makers and consultants to conduct benefit and health plan education, develop relationships and manage rate renewal and enhance retentive activities.

 

 

 

 

1. Performance
   
   • Use account data and critical thinking to effectively marry customer goals and objectives to HMSA's products and services.
   • Achieve membership goals, quotas and minimum activity standards
   • Manage RFI and RFP responses ensuring accuracy and timeliness
   • Promote HMSA's products and services through consistent customer contact via phone and email correspondence with local and mainland contacts
   • Research and analyze information to understand HMSA position on specific customer issues and if needed, negotiate acceptable outcomes with customer
   • Responsible for being the primary contact for all account service issues
   • Discuss strategic issues related to specific accounts with AMS Leadership on a timely basis, offering recommended solutions
2. Relationships
   
   • Manage national accounts with less than 25 subscribers, providing solutions based on our customers' needs.
   • Become a trusted advisor to accounts as well as with the accounts' consultants/brokers
   • Develop relationships with groups through resolving issues and providing innovative solutions to group inquiries.
   • Educate employer groups on new HMSA programs and industry trends and the impact of these trends on cost and utilization.
   • Manage internal and external customer relationships to ensure that employer needs are identified and addressed on a timely basis.
   • Work on ancillary product proposals as requested
3. Analysis
   
   • Evaluate customer's business requirements and propose solutions to meet our customer's needs.
   • Understand and identify the strategic vision and objectives within the employer group organizations while aligning HMSA products and services to help meet their business objectives.
4. Industry knowledge
   
   • Embrace continuous learning of the health care industry and Government regulations as well as HMSA's product offerings, value proposition and internal processes
   • Actively maintain an understanding of the drivers and trends within the healthcare industry and HMSA that affect HMSA's employer groups and shape their business and buying decisions.
   • Responsible for bringing information about the marketplace, customer needs perspectives, expectations, demands and requests to HMSA.
   • Maintain awareness of competitive activities and opportunities. Research and communicate marketing and sales intelligence relating to competition and changes in the marketplace.
5. Administrative
   
   • Maintain accurate records of all activity and document all interactions via Salesforce.
   • Report proposal/sales activity, jeopardy/lost accounts, competition, major issues as needed to the management team.
6. Performs all other miscellaneous responsibilities and duties as assigned or directed