Sales Leader - Landscape & Irrigation Industry

Sep 09 2021
The Urban Farmer Store |Honolulu|Full Time
Category: Wholesale
Job Description

Sales Leader – Landscape & Irrigation Industry

The Urban Famer Store – Honolulu, Hawaii

Growth Opportunity

Are you an experienced Sales Leader who is:

  • Enthusiastic about the opportunity to grow a high-performing, competitive business in a new market?
  • Entrepreneurial with plenty of energy to learn the business, create opportunity, and drive sales?
  • Passionate about engaging with the community to build a brand and achieve positive results?

If so, read on!


As Sales Leader, you will play a vital role in expanding our storied Bay Area business in the competitive Hawaii market. The Sales Leader will take responsibility for growing the business in this highly viable location, including introducing and representing the brand, developing a solid customer base, and positioning the company for sustained success. With rewards based on results, this role is a great opportunity for an energetic and dedicated sales professional.

Role & Responsibilities

Reporting to the President, the Sales Leader drives new business through direct customer engagement and community brand building. Leveraging the most knowledgeable and experienced branch staff in the industry, the Sales Leader is responsible for generating positive sales growth.

  • Proactively promote and sell the value of The Urban Farmer Store via direct sales calls and relationship building, including attending association meetings, and leading customer education events
  • Identify new prospects and proactively pursue new business to realize sales goals
  • Work collaboratively with the Branch Manager, inside salespeople and senior management to help deliver an outstanding customer experience
  • Represent The Urban Farmer Store and manage community partner and association relationships
  • Ideate and spearhead promotional and marketing campaigns to drive forward-thinking customer outreach
  • Actively schedule and deliver product and industry-related training events for customers and community partner organizations
  • Capture broad and deep market intelligence and serve as a key resource to senior management on market and customer trends, sales opportunities, and competition
  • Update and maintain enterprise software and CRM database as appropriate, including data discovery tied to sales initiatives
  • Report on weekly results, both qualitatively and quantitatively

Your Background & Capabilities

  • 5+ years’ sales leadership experience developing and growing a loyal customer base in a related industry
  • Deep knowledge of irrigation and lighting industry products and their application
  • Proven track record of executing on sales strategies and business development plans
  • Ability to build strong relationships with customers, fellow staff, and senior management
  • Passionate about quality, performance, and scalability
  • Results oriented with a direct and professional approach
  • Computer savvy and proficient with a variety of software packages including Excel, Word, and enterprise software
  • Proficiency in Ilocano, Mandarin, or Spanish a plus
  • Post-high school education a plus with bachelor’s degree preferred
  • Solid communication and people skills

About the Company

The Urban Farmer Store has provided professional quality irrigation and landscape lighting supplies to the San Francisco Bay area for 40 years.

Guided by a genuine commitment to personalized, high-touch service and to customer education, The Urban Farmer Store’s success is rooted in our absolute focus on service and customer satisfaction.

With a solid track record of growth through delivering sustainable solutions for customers through our three locations in northern California, the company is expanding into the Hawaii market.

A Culture of Service

The Urban Farmer Store’s collaborative and inclusive culture is based on our foundational values:

  • Helpful, knowledgeable, customer-focused service
  • Collaboration, partnership, and community integration
  • Down to earth, sincere interactions
  • Sustainability and good stewardship

Compensation & Benefits

The Urban Farmer Store offers competitive compensation, performance incentive, and benefits including:

  • Employer-sponsored health benefits
  • 5% company contribution to SEP-IRA retirement plan
  • Paid vacation, holidays, and sick days

Hours of Operation at this Location

     Monday to Friday: 7:00am - 5:00pm

     Saturday: 8:00am - 1:00pm


COVID-19 Precaution(s):

  • Personal protective equipment provided or required
  • Plastic shield at work stations
  • Social distancing guidelines in place
  • Sanitizing, disinfecting, or cleaning procedures in place